I’m about to tell you to discard almost everything you’ve heard about network marketing. Multilevel marketing, also known as mlm or network marketing, is a specialized niche of sales that has the potential to catapult you into five figure monthly earnings, but only if you understand it and approach your marketing seriously. The fact is, most of what you’ve heard about network marketing is misconception, some of it fostered by recruiters and some of it by detractors. Here are the five most common myths about network marketing and how they can trip you up.

1. Network marketing – isn’t that just like a pyramid scheme?

Pyramid schemes are illegal investment schemes that involve no product – or more precisely, the investment scheme itself is the product. Network marketing, on the other hand, is a way to sell a product through word of mouth. As in any other business, the more people you have working for you and selling product, the more money you will make. Developing your network will build your income, but only if you are basing it on a solid product that people want to buy.

2. Network marketing is a get-rich quick scheme.

Few people will ‘get rich’ and fewer will get rich quick. Like any other home business, a network marketing business takes time to grow. You won’t see those five figure incomes the first month you’re in business. You’ll have to put in the time to develop your network and build it into a successful sales team before you’ll start to see a consistent stream of income.

3. Network marketing is so simple that anyone can do it.

If that were true, then network marketing wouldn’t show a 95% failure rate. The truth is that network marketing requires hard work, dedication and developing specialized skills in both sales and management – because you won’t really start seeing real money until you are managing a team of successful sales and management people.

4. The only way to succeed in network marketing is to sign up your friends and neighbors.

If you’re relying on ‘warm prospects’ – your friends, neighbors and acquaintances – you’re going to run out of sales and recruitment prospects pretty darn fast. The only way to make real money in network or mlm is to extend your network and learn to generate sales leads.

5. You can make a lot of money in network marketing without selling.

Like it or not, if you’re joining a mlm, you’ll be selling. It’s a matter of what you’re actually selling. The biggest mistake that most new network marketers make is concentrating on building a downline before building a market.

Look at it this way. In a reputable mlm, you’ll have at least two income streams. The first will be commissions on your own sales. The second will be residual income from sales made by your team. That second stream will be enhanced if and when your team members begin building teams of their own. When you first start in network marketing, your most significant income stream will come from your own sales commissions. As you build your team, more and more of your income will come from the second stream – and the size of that stream depends on you being able to teach those beneath you how to sell the product and train others to sell the product. How can you teach your team members to do something you haven’t done yourself?

There is certainly money to be made in network marketing. If there weren’t, mlm schemes wouldn’t be so prevalent. The key to succeeding in network marketing is in working, and working hard. There are no shortcuts, only sure roads to success.

Although many people scoff at network marketing as a pyramid scheme, it is one of the best business models available to entrepreneurs today. The problem is that most people who start out in the business don’t know how to market properly and/or they expect unrealistic results “right away” with little to no effort on their part. Therefore, they quit and go back to their job telling everyone around them “what a scam network marketing is,” just to justify their own failure.
Why Most Network Marketing Prospects Fail
96% of people who enter into network marketing ultimately fail. That’s right, only four percent actually succeed and stick with it.
Why is this? This network marketing virus is caused by business leaders who place ads that have phrases in them like, “It’s easy, anyone can do it,” “make thousands from your own home in three weeks,” “100k in six months, guaranteed,” etc.
Network marketers place these ads because they want their marketing to produce the most calls and leads. Yes these ads do pull a lot of calls, however they are the wrong type of people at the other end of the phone.
People who respond to these ads do not have what it takes to make it as an entrepreneur. They are looking for the next get rich quick scheme to give them monumental success in a very short period of time without really learning the business and applying themselves.
These prospects may seem really eager and determined at first, but that will quickly fade as they realize that network marketing is no joke. Most prospects come in with such high emotions that they get crushed and depressed when things don’t work out for the short term.
To be the best in network marketing you need to be calm and collected no matter what happens with your business. Otherwise you will be an emotional roller coaster as the ups and downs of this business will ride you into insanity.
What the Best Network Marketing Gurus Know
Ever wonder why only such a small percentage of the network marketing population makes over six figures a year? It is because they know a few things others don’t. If you want to become wealthy you need to know what it takes to be the best:
* Clear, specific goals
* Persistence
* An unwavering belief that you will succeed
* Dedication (time and resources)
* Willingness to learn
* Positive Thinking
* Excellent marketing and business strategies
The Best Network Marketing Secret
If you want to learn the best network marketing business building technique you need to first understand why someone would be attracted to join your opportunity. I know it may be hard to believe, (because of the generic training tapes your company gave you about how great their product is) but people do not join your organization for the opportunity or the product.
There are a ton of network marketing opportunities and products that are all great and offer many advantages and benefits, so why bore prospects with the same crap everyone else is. Remember you are going after quality when you are looking for prospects, not quantity. So only market to people who already understand the network marketing model and believe in it.
Put yourself in their shoes. If they already understand the network marketing business model wouldn’t they be looking for the best opportunity that offered them something more than an up-line who wants to make money off of them? This is the secret – you need to offer them an opportunity to join the best team in network marketing (your up-line, your down-line, and you).
Make it clear to them the goals of your team and that you are looking for other distinguished leaders to join and help grow the team. Finally, offer them ways to become the best by offering great educational business resources. This way they can continue to improve on their network marketing skills without having to go out and find the information themselves.
If you follow those steps you should be able to build an efficient and effective network marketing business. Remember to be the best you need to be persistent, learn from failure, and never stop educating yourself on how to improve in the business.

Presents simple field tested skills and strategies of network marketing business. This book teaches you how to achieve top of the line income.
–This text refers to an out of print or unavailable edition of this title.

(more…)

No description for this product could be found, but have a look over at Amazon for reviews and other information.

Nine out of 10 people who fill out a network marketing application will fail to build a viable business. Among that number will be people who do not take action and people who build a business yet experience a true business collapse.

The oft-quoted statistic allegedly from the Small Business Administration(SBA) that 9 out of 10 of all businesses fail within 10 years by comparison is not true.

According Brian Headd?s article from Small Business Economics 21:51-61, 2003: Redefining Business Success: Distinguishing between Closure and Failure, 66% of conventional businesses survive 2 years or more, 50% survive four years or more and 40% survive six years or more. Traditional small businesses do far better than the 90% failure rate quoted by people in the network marketing industry.

What is the difference? Is the network marketing model itself faulty? Many familiar sales models use the same business model as network marketing. Real estate sales are a prime example. Many top sales people across the automotive, pharmaceutical, travel and other industries have as their main responsibility to recruit and train sales people and in return are paid commissions based on the performance of their teams. It is not the model.

What is it then? Why do so many people fail in network marketing?

Working with people over the past 5 years and in speaking with other successful network marketers during the same time, I have been able to come up with 5 reasons:

1) The cost of entry is too low: The typical start up costs can range from 0 to $1500 dollars. Imagine the person who decides to open a traditional business and has to invest tens of thousands of dollars to do so. How might that person differ from the person who can put their business start up on a credit card? The person seeking to open a conventional business where the investment is high will develop a business plan. That plan will include a skills assessment, expected expenditures and projected revenues. If the prospective business owner realizes they have a skill deficit that is material to their business success, they will either set to work learning that skill before opening their business or they will provide funding and a plan to acquire that skill while they are in the planning stages and before they open for business. Now imagine the person who can simply put their start up costs on their credit card. For the majority of network marketers there is no planning beyond the initial start up. Most never ask of their sponsors or themselves what they may need to be successful other than the initial start op costs. They never ask what skills they lack. There are on-going business costs in addition to the start up costs and those costs can range from $100 to $500 dollars per month. Many do not make provision for on-going expenses. On-going business expenses tend to be regarded as expenses akin to the cable bill rather than investments in their business. The low start up, then, can be a stumbling block to success in business.

2) Lack of appropriate training: Unfortunately many companies and teams do not offer training beyond corporate events. In order to be successful network marketers must master a simple formula, the Inviting Formula, and they must use that formula 30 to 60 times per month. Without this formula many new and seasoned network marketers will invite the wrong prospects to review their information and find themselves disappointed by the results. The Inviting Formula is simple to learn and implement. Why is there so little training available in network marketing? I believe the reason can be found in the very reasons why people get started in network marketing. Take the wage earner who wants to fire his boss. He never wants anyone to tell him what to do again; he hates his boss and wants to be free. Take the corporate executive and the entrepreneur both of whom are tired of managing people and are looking to build a fleet of independent business owners that they never have to manage. Put both groups of people together in what is fundamentally a people business and what do you get? People who find that they have to do what they were trying to get away from in order to be successful and become free! YIKES!

3) Too many people are looking for the big income score and fail to appreciate the smaller sums of income they earn along the way. Most people get started in network marketing because of the big income claims. They want the six figures. If they don?t get ?em they quit. Here is a statistic that will knock your socks off. Anyone grossing $30,000 per year or more with their respective company is among the top 3% of income earners for their company. Here is another fact. The income earned through network marketing is tax-advantaged income. Income earned through a job is not. Anyone earning an additional $30,000 dollars per year in tax-advantaged income who fails to make significant strides in improving their wealth will never improve their wealth with $100,000 per year. Finally, the road to earning and keeping six figures and beyond is a 5 to 10 year process and there is no way around it. It is a process that requires growth and change in the areas of personal finance, emotional maturity, spiritual maturity, and personal association.

4) Low EQ, failed expectations, too much hype in the industry: Looks like I jumbled 3 different ideas into one point but they are actually all related. There is a lot of hype in the industry. Joe Smith the waiter to went from 0 to six figures in a year. Of course Joe Smith and his company forgot to mention that all of Joe?s family were involved in the industry of network marketing, that all were successful, and that Joe was working as a waiter just to figure out what his options were. That skills are required is just one of the ?inconvenient truths? of network marketing. The hype leads invariably to failed expectations. If people understand at the start that network marketing is really a business that requires a skill set fewer people would get started and more people would be successful. The organizations created would move from vertical sales organizations to consumer-based organizations as more people seek to become product users rather than business owners. Network marketing itself is an industry that attracts too many people who desire instant gratification. Daniel Goldman described the Emotional Quotient or EQ in his book Emotional Intelligence. He found that the greatest determinant of long term success was one?s ability to delay gratification.

5) Money In, Money Out: Many people treat Network Marketing as a Money in, Money out proposition. Imagine a black box. On one side of the box is the word ?IN? in bold letters. On the other side is the word ?OUT? in bold letters. It would be easy to think that just because you put money in, you should get money out. Investments rarely work out that way. See the trouble is that ?black box?. Something goes on in that black box that transforms inputs into outputs and therein lies the rub. As an illustration, I was on the phone with a prospect the other day. He said, ?I have been scammed so many times, what I need is a person who will work with me, show me the ropes, train me?are you that person?? My response was, ?yes, we have a training program that begins with our training manual. We have weekly calls and I will be meeting with you a couple of times per week and giving you assignments each time we meet. You won?t progress unless you do the assignments and attend the training calls?are you that person?? Stone cold silence. He never did answer my question. With my first company, I received motivational materials at a cost of $60 dollars per month but no training. In my second program there was training galore that I didn?t take advantage of. I thought my team?s system would build my business for me. When I realized that it wouldn?t, I had a choice, quit or continue. In order to continue I had to ask myself some questions, among them, What skill or skills do I lack? There are 2 skills required in network marketing A) the skill of inviting which has embedded in it the stills of listening, sorting and sifting and B) The skill of training which requires the skills of boundary setting and the skill of setting expectations. I lacked the skill of inviting. I learned my profession through experimentation, direct observation and practicing. I applied those same strategies to learning the skill of inviting and I went from sporadic checks to consistently earning multiple 4 figures per month.

Inside this book you will discover techniques that allow network marketers to build massive downlines in one year which would otherwise take 10 years. Anyone who desires to understand true marketing principles and how to apply them to your MLM business should read this book. The old tactics of nagging your family and friends are gone welcome to the new and refreshing way of growing your business!

About the Author

Dave and Doug Vass are experienced network market (more…)

This is the hottest single audio ever created in the direct selling industry! It’s an ideal recruitment and retention tool with proven life- and business-building insights.

It’s all about the skills. It’s a simple truth: the best product and the finest support system in the world can’t buy you the future. To achieve greatness in your personal and business life, you need the skills that will allow you to change your life and your lifestyle.

Jim Rohn, the foremost business philo (more…)

It’s no secret that knowing ‘How to Ask the Right Questions at the Right Time’… and ‘Listening to What is Being Meant, Not Just What is Being Said’… are the essential problem-solving skills of the effective Distributor. These skills will get you what you want, faster and more efficiently. They will allow you to understand what others want before you start Telling your Story or Presenting. Help your potential partner persuade themselves into taking action by using the p (more…)

“The Formula for Getting Rich in Network Marketing…” People don’t get rich by accident. There is a science of getting rich, and it is an exact science, like algebra or arithmetic. There are certain laws which allow (or prevent) the accumulation of wealth. Once you know how to use these laws, you will get rich with mathematical certainty. Yes, you can learn how to get rich. In this book, you’ll discover… • The exact, step-by-step formula you can use to attrac (more…)

Network marketing is one of the methods of marketing products and services. The organization marketing the products creates a network of individual entrepreneurs who assist the organization in securing orders for the product. The individual marketers in the network get commission for business conducted through their efforts. The enterprising network marketers grow their own marketing network and, depending upon the compensation scheme of the organization, the network marketers also get paid for the efforts of their team mates.

Though network marketing is an old concept it has got a real boost by the development of internet. Spreading information is one of the key elements of network marketing and internet provides just the medium to spread the message at staggering speed. For millions of individuals involved in network marketing it signifies a complete business. Most of them are looking for additional source of income. They are lured by the ease with which they can join network marketing and by the expectation of making some quick money.

But what happens? Most of the people are not able to earn from network marketing. Many of them get disgusted and either leave or become inactive. According to one study there is better chance of making profit in games of chance such as gambling than in network marketing by an average person. A person who is not serious about his network marketing business would stand a better chance to earn some profit in a gambling den than in the network marketing. The same study concludes that the top few involved in network marketing earn tremendous amount of wealth at the cost of thousands of network marketers who do not earn any profits.

While I do not question the authenticity of this study, I do feel that this is a wrong way of interpreting facts. When we send our children to school we do not say that the owners of the school are earning at the cost of the students. Even those who realize this fact still send their children to school.

Network marketing provides opportunity not only for earning but also for learning. Most of the people are drawn towards network marketing by unreasonable expectations. They are led to believe that they can earn without much efforts on their part. Those who try to learn go much further than those who don’t. The network marketer has to go through the learning process to find out how he or she can succeed in earning money.

Success is something which cannot be imposed. It has to be earned. Being successful is a habit and like every other habit it can be cultivated. Success is not a single event – it is a winning mindset. Network marketing is one of the best places where you can find the opportunity to develop a winning mindset. But only those who are willing to learn can hope to benefit from this opportunity.

All the good organizations involved in network marketing provide plenty of support to its sales force. They provide learning opportunity, promotional material, and even mentoring. It is up to the individual network marketers to learn and develop himself or herself. It is not correct to compare network marketing with a game of chance. The internet marketers who are the players in this game have a clear choice – those who learn will succeed.

One of the key elements of network marketing is the leverage. All successful network marketers use this technique to increase their effectiveness several folds. Leveraging means getting others to work for you. Now, why will others work for you. They will work only if they stand to gain for their efforts. Therefore it is in the interest of the team leader to see that his team members also learn to earn. Network marketing is really a team effort.

Network marketing provides tremendous opportunity for learning, earning and making new friends. For those who take initiative, success is just round the corner.